YSYassine Soufa

Selected work / Projets · 2026-09-07

CAMEL

A colourful identity study combining Moroccan references, expressive type and tactile printed application.

CAMEL visual identity artwork combining Moroccan symbols and colourful collage

Client

CAMEL

My role

Art Director & Graphic Designer

Project objective

Build an expressive visual world rooted in Moroccan symbols, craft, place and contemporary collage.

Services delivered

Art direction, visual identity exploration, key artwork, typography, pattern and print application

Outcome

A compact three-piece presentation connecting two key artworks with a real printed application.

Images & deliverables

Selected work

Use the project page as a permanent link when sharing this work with a client, recruiter or collaborator.

CAMEL visual identity artwork combining Moroccan symbols and colourful collage
Key artwork 01
CAMEL visual identity artwork inspired by Essaouira, palm trees and Moroccan craft
Key artwork 02
CAMEL artwork applied to printed fabric with visible texture
Printed application

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